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Staff Watching World Cup Brazil 2014 at the office

Preparing your business for World Cup fever



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Whether you like it or not, World Cup season has descended on us once again.

This means in one week, and all the way until July 14, employees will be staying up to catch matches playing in the wee hours (the first match on June 13 starts 4am Singapore time), potentially coming to work late or being relatively unproductive the mornings following games.

While there’s no way you can ban staff from watching the games, Adecco has a few things you can take into consideration so everybody wins.

For example, you can implement a flexi-work programme if your company doesn’t already offer it. Look at it as an investment into your employees’ work-life balance. However, one thing is important to remember: If you’re putting in a place a flexible working policy specifically for the World Cup, make sure the policies are clearly defined.

“An engaged individual who understands the boundaries and expectations of the company is much more likely to prepare themselves for time off i.e. briefing clients/customers on when they will or will not be around, discussing the covering of responsibilities while that person is away and so forth,” Adecco’s Employee Management During The World Cup 2014 Score To Win report said.

It added it’s also good to keep in mind that employees will follow the lead of their managers. If you’re a football fan yourself, managing your time so that you’re able to finish your work and still watch your favourite teams play will set a good example.

And if you can’t beat them, you might as well join them. Use the World Cup as an opportunity to bring employees and their families together. For example, take the Adidas Group, a global sponsor of the event, which has planned a big World Cup event for employees at their German headquarters, with several other similar events lined up across the world.

Lastly, don’t forget the employees who won’t be watching football. I, for one, won’t staying up much (or at all) to watch these matches, but I know a couple of people on the team who wouldn’t dare miss a game. I don’t think they’ll be any friction in our office, but you may encounter employees who might call foul on the “special treatment” others are receiving.

Try and loop them in by organising friendly contests between teams or putting together a “football night” where all employees – both fans or otherwise – can hang out after hours.

“If there are matches that occur in the earlier part of the night, there is a prime opportunity to arrange for a viewing party for the staff. Management can organise a ‘Football Night Out’ that includes food and drinks, offering staff a chance to mingle and bond on a level outside of work,” the report said.

And to get everyone in the right mood for the 2014 FIFA World Cup Brazil, here is this year’s official football anthem:

For this year’s World Cup schedule in Singapore time, click here.

Image: Shutterstock



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Sabrina Zolkifi
Deputy editor
Human Resources Magazine Singapore

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