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HR heads reveal how to use social media to reach HR goals



Leverage on technology to improve your HR operations and process at HR Tech Interactive. Happening in Singapore and Kuala Lumpur in August.
Request your invite now!

Despite its accessibility, social media continues to be a riddle for many companies.

For HR to be successful in utilising social media networks for recruitment, employer branding and employee relations, a myriad of content planning and digital strategies must be in place.

At HR Tech Interactive, the regional invitation-only HR technology event for HR leaders, companies like Kimberly Clark, Oshkosh, Facebook, and Digi will share how they use social media to achieve their HR objectives.

“Companies need to rethink their social media strategies if they want to attract and build the right connections,” said Aditi Sharma Kalra, regional editor of Human Resources.

“At HR Tech Interactive, senior HR practitioners will learn that their recruitment and engagement efforts online can generate results with proper training, tools and collaboration.”

Now in its third year, HR Tech Interactive will focus on the areas of HR technology research into the HR community has found to represent the most pressing issues for HR professionals in Asia today.

Here is how social media, one of eight topics which will be addressed at the conference.

Preema Kabir, regional talent acquisition partner at Commonwealth Bank, will discuss her experience in developing tactical and commercially driven business outcomes and recruitment strategies in a panel discussion.

Her professional history includes leading the recruitment programs of Graincoro, dealing with end-to-end strategic and operational recruitment responsibility for Corporate Services, Central NSW, Southern NSW & Oils.

Joining her in the panel are Paul Wong, APAC senior talent acquisition manager at Adidas Hong Kong, and Paul Hotchan, assistant vice president of Galaxy Entertainment Group.

Another panel discussion will focus on how social media has evolved into a disruptive form of communication and its impact on various HR functions, such as recruitment, engagement and workforce collaboration.

HR heads from companies like Facebook, JF Hillebrand, Kimberly-Clark, Oshkosh and Wentworth People will share how they manage online candidate information and how it influences their hiring decisions.

In addition, Bilal Waris, head of department of HR shared services at Digi, will present a case study emphasising the increasing role of social media in HR and its future.

“The interactive setting of HR Tech Interactive will fuel the exchange of ideas, methods and experiences among HR professionals who want to carry out their social media recruitment strategy properly,” said Nikita Erpini, regional producer at Human Resources.

In addition to Commonwealth Bank, some of the other companies represented on the HR Tech Interactive agenda include Sanofi, Samsung Asia, Galaxy Entertainment, Merck, Kimberly-Clark, Credit Suisse, OshKosh, and many more.

All presenters & panellists, such as David Chin, chief human resources officer of Biosensors International, are director or vice president level HR professionals with regional responsibility.

To be held in Kuala Lumpur, Singapore and Hong Kong in October, HR Tech Interactive is Asia’s only regional conference on HR technology strategy.

Attendance to the one-day annual event is strictly by invitation only with invitations reserved for the senior in-house HR professionals. Attendance is capped at 100 delegates.

While the theme of HR Tech Interactive 2015 is the role of technology in organisational change, the day will focus on: big data talent analytics, mobility for HR professionals, cloud-based people management, social media and collaboration, and next-generation recruitment tools.

To get a global and pan-Asian regional view of HR technology strategy, do not miss HR Tech Interactive 2015.

Human Resources‘ interactive-style conference format is a unique blend of case study presentations, panel discussions and roundtable discussions in which delegates work through five topic areas in a single day – an experience described by attendees as eight hours of intense peer learning.

Senior HR professionals interested in participating in HR Tech Interactive can visit the event website www.hrtechinteractive.asia or call the following Human Resources magazine staff:

For Singapore: Nikita Erpini, regional producer, nikitae@humanresourcesonline.net, +65 6423 0329

For Hong Kong: Darren Beck, regional producer, darrenb@humanresourcesonline.net, +65 6423 0329

For Kuala Lumpur: Evon Yew, regional producer, evony@humanresourcesonline.net, +65 6423 0329



Gathering 50 top regional chief HR and senior business leaders at a three-day business retreat forum, the exclusive HR Innovation Leaders' Summit will happen from September 9-11. Get involved.

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